So you’ve decided to harness the power of SMS marketing for your nonprofit? That’s great! But now you’re standing in front of a vending machine with a plethora of options. Let’s break down a few popular services to help you make an informed choice: 1. Twilio – The Swiss Army Knife: Twilio is the multi-tool of SMS marketing services. It’s cloud-based, offers a flexible API, and includes features like message scheduling and automation. 2. SendHub – The Business Guru: SendHub is all about business. It offers features that include group messaging, automated responses, and customizable templates. 3. SlickText – The Simplicity Savant: If you like keeping things simple, SlickText is for you. It has a focus on simplicity and ease of use while still offering features like A/B testing and real-time analytics. 4. EZ Texting – The Text Master: EZ Texting, as the name suggests, makes text marketing easy. It offers group messaging, automation, and detailed reporting. 5. CallHub – The All-Rounder: CallHub is the all-in-one communication solution. It offers SMS marketing capabilities alongside other communication channels. Remember, choosing the right service is like choosing the right superhero for the job. Consider your specific needs, your budget, and your level of technical expertise. Most services offer a range of plans, so you can pick the one that best fits your organization’s needs. KEY POINTS 1. Twilio is a versatile, cloud-based platform for SMS marketing. 2. SendHub offers business-centric features for SMS marketing. 3. SlickText focuses on simplicity and ease of use. 4. EZ Texting makes text marketing straightforward with its features. 5. CallHub is a comprehensive solution combining various communication channels.