Blog & Resources
Read the latest from the Nonprofit Marketing Pros Blog!
The Data Treasure Trove: How Nonprofits Can Dazzle Potential Donors with Data
Ahoy, nonprofit comrades! Hoist the sails and let's set off on a voyage to discover the treasure that is data! We're seeking the pieces of eight that can convince potential donors to join our motley crew. Are you ready? Let's dive in! **Key Points:** - Impact Metrics:...
SMS Marketing Services
So you've decided to harness the power of SMS marketing for your nonprofit? That's great! But now you're standing in front of a vending machine with a plethora of options. Let's break down a few popular services to help you make an informed choice: 1. Twilio - The...
Using SMS Marketing in Your Nonprofit
Picture this: You're walking down the street when your phone buzzes with a text message. You're likely to check it immediately, right? That's the power of SMS marketing, and for nonprofits, it's like having a direct line to your audience's pocket. 1. Building your SMS...
Tracking Systems to Have on Your Nonprofit Website
Imagine you’re a detective trying to solve the mystery of "Why aren't we getting enough donations?" and "What are people doing on our website?" Sounds tricky, right? But don't worry, your magnifying glass and trench coat in this scenario are the different tracking...
The Power of Praise: Using Testimonials to Open Wallets and Hearts
Testimonials are like the spices in your nonprofit's fundraising curry. They add flavor, authenticity, and can make your cause irresistible to potential donors. After all, who wouldn't want to support a cause that's making a real difference in real people's lives? So,...
The Missteps of SEO: Spotting and Dodging the Usual Suspects on Nonprofit Websites
Ever tried to find something in a cluttered room? You know it's there, but it's hidden under a heap of random stuff. That's what it's like for search engines when they land on a poorly-optimized website. They know there's great content, but finding it is another...
Tracking Systems to Have on Your Nonprofit Website
Tracking systems are essential tools for nonprofit organizations to measure the success of their website and online campaigns. With the right tracking systems in place, nonprofits can gather valuable data on their website visitors, including where they come from, what...
Internet Marketing Tips for Nonprofits
Welcome back to the Nonprofit Marketing Pros Podcast! I’m your host, Chris Waston -- lets dive in! In today's digital age, it's essential for nonprofits to have a strong online presence to reach their target audience and build support. Here are some internet marketing...